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    30 Jun, 2025
    How to Handle Discounts, Coupons, and Promos in E-Commerce Books (the Right Way)
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    Learn the ins and outs of e-commerce discount accounting, from tracking coupons and promos correctly to staying compliant with tax rules. This guide helps e-commerce founders avoid costly mistakes and keep their books clean and audit-ready. Let’s say, you ran

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    29 Jun, 2025
    How to Start an E-Commerce Business 101: From Gut Struggles to Gut-Healthy Snacks With Katie Wilson
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    Katie Wilson didn’t set out to become a CPG founder, she just wanted a snack that her stomach could handle. But when she couldn’t find a gut-friendly, delicious option on the market, she decided to make one herself. That simple

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    28 Jun, 2025
    Introducing doola Ad Metrics: The Ad Performance Dashboard for All Your Ads
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    An ad performance dashboard is a centralized tool that visualizes key metrics from your advertising campaigns, all in a single, easy-to-understand view or interface. These dashboards show you exactly how your campaigns are performing, making it easy to identify what’s

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    27 Jun, 2025
    How Corbin Halliday Built Three Warriors: From Kitchen Experiments to E-Commerce Success Story
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    Before he became the founder of Three Warriors and a clean beauty entrepreneur, Corbin Halliday was a professional makeup artist living in Tasmania. With a trained eye for aesthetics and a deep understanding of skin, he thrived in the fast-paced

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    24 Jun, 2025
    E-Commerce Bookkeeping for Digital Product Sellers in 2025: A Complete Guide
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    Creators, coaches, and solopreneurs are riding the digital products wave.  The global digital goods market is projected to hit $500 billion+ by 2030. From online courses and templates to e-books and software, creators are ditching warehouses and physical goods in

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    22 Jun, 2025
    What Is the Business-In-A-Box™ Plan? A Complete Guide to doola’s All-In-One Business Solution
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    The US Chamber of Commerce reported that around 595K businesses close every year. And no, it is not just because of bad products or poor strategies. A lot of them had solid products. Strong teams. Paying customers. So, what went

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    21 Jun, 2025
    E-Commerce CAC Explained: How to Lower Customer Acquisition Costs and Scale Profitably in 2025
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    You’re making sales. Traffic is flowing. Ads are running. But somehow, profits just aren’t showing up.  Raise your hand if this has ever happened to you. 80% of e-commerce startups fail, and one of the major culprits is an out-of-control

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